Getting Your Scholarship in Front of the Right Students

How to Promote a Scholarship and Reach the Right Students

As a scholarship donor, one of the most common prerogatives when offering money to students is awarding deserving applicants. When donors fail to make the necessary effort to set up a legitimate and high-quality scholarship program, receiving applications from the intended audience that feature well-thought-out and honest submissions may prove difficult.

Once you are ready to open your scholarship program to applications, make sure to share it with the types of students you hope to award. To reach prospective applicants more effectively, donors should consider the following avenues:

• Social Media Channels: You can reach a diverse audience by sharing your scholarship on Facebook, Instagram, X, or TikTok and encouraging eligible students to apply.
• Scholarship Websites: There are numerous scholarship websites, search engines, and blogs used by students who are looking for financial aid. These platforms can include your scholarship in their listing, helping students find you and apply.
• Local Connections: It may also be beneficial to reach out to local high schools, colleges in your state, or other organizations that can share your program with eligible students.

Sharing your scholarship widely may likely result in an increase in applications, which is one of the most important objectives for donors offering scholarships. However, the quality of submissions is equally important, if not even more so. By sharing your scholarship in the right places, you can encourage hard-working, dedicated students to apply and receive financial assistance.

If you are interested in having your scholarship shared on a scholarship website, you may submit your scholarship for consideration here: Share my scholarship.